Pixels & Profit
The MarTech Track
Crafting Pixels, Maximizing Profits
In an era where digital innovation reigns supreme, MarTech is at the forefront of shaping the future of customer engagement, brand experiences, and creative design. Pixels & Profit will highlight how cutting-edge technologies are transforming the realms of marketing, branding, and design.
Join us to discover how you can cut through the noise, and navigate this complex and dynamic ecosystem.
What's trending in MarTech?
Automation & Scaling
In the dynamic MarTech landscape, streamlining marketing processes and scaling campaigns are crucial for enhancing customer engagement. Pixels & Profits highlights the latest advancements in marketing tech that are enabling businesses to automate tasks, optimize workflows, and expand audience reach.
The Hyper-Personalized Journey
In a consumer-driven world craving personalization, hyper-personalization is now the standard for brands staying relevant. This theme explores data-driven strategies, UX design, and technology to boost engagement, loyalty, and ultimately, conversion rates.
Creator-Driven Storytelling
As influencers, creators, and user-generated content gain prominence, brands must collaborate to enhance awareness and connect with target audiences. Join us to discover how creators shape narratives, foster connections, and elevate your brand through authentic storytelling.
Authentic Purpose
In an age of elevated consumer expectations, brands must transcend transactions, embodying purpose and authenticity to align with community values. Discover strategies, tools, and technologies empowering brands to forge lasting relationships and cultivate authentic communities around their products and services.
Who is this theme for?
Our thought-provoking sessions are designed for the entrepreneurs, marketing maestros and corporate captains who are looking to elevate their brand, reach wider audiences and build authentic communities around their products/services; and the investment wizards who are investing in the innovators and technologies who can make that happen.
Pixels & Profit talks
See full schedule
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The Art and Science of Viral Campaigns: Lessons from Global Success Stories
Join us in unraveling the secrets behind viral campaigns, and learn what it means to become viral and shareable in today's digital age. This talk will go beyond theory, exploring how Tony's Chocolonely ingeniously integrates shareability into their products and seamlessly extends this ethos from product-centric experiences to globally resonant campaigns. Uncover the strategic elements that transform everyday products into shareable phenomena, and learn how to infuse virality into your brand's DNA.
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Crafting Unforgettable Brand Experiences: An Immersive Journey
Spatial computing technology continues to grow more powerful and pervasive, creating new possibilities and transforming the way we interact with the world around us, consume content, and engage in experiences. What does this evolution look like today, and what will it look like tomorrow? How can brands leverage this technology to continue blurring the lines of the physical and digital worlds? In this session, Sol Rogers will share the company’s experience in testing the limits of current technology, building award-winning interactive and immersive experiences, as well as his insights on the future of mixed reality and how brands can leverage these experiences to captivate broader audiences.
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Creator-Driven Storytelling Done Right: How to Leverage Creators Successfully
Join us for an insightful exploration into the art of creator-driven storytelling. Learn the strategies and best practices for successfully integrating creators into your brand narrative. From influencer collaborations to user-generated content, discover how to harness the storytelling prowess of creators for authentic and impactful brand experiences.
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The Power of Design to Create Emotional Connections
Uncover the transformative power of design in forging emotional connections with your audience. Explore case studies and design principles that evoke emotions, establish brand resonance, and leave a lasting impact.
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